Location

Basel

Basel
Latest Programmes
Baselworld Watch Fair
News Report

Baselworld Watch Fair

Monocle visits the biggest and most venerable watch fair in the world, where buyers looking for a desirable brand first have to convince the sellers that they're a desirable customer. 15.04.08
Baselworld Watch Fair Preview
News Report

Baselworld Watch Fair Preview

At this year's Baselworld, watches were the centre of attention. But next year this could all change. Watch our exclusive preview of the Meridiist. 10.04.08
Latest Magazine Articles
2008Fullstopvolume 02
June2008
DESIGN REPORT

Baselworld watch fair is where manufacturers unveil the new timepieces that often take years to craft. There are no quick sales either; brands eager to retain exclusivity don't sell to any old oligarch.

2007Fullstopvolume 01
June2007
DESIGN REPORT

Once a year, the top watchmakers gather in Basel to reveal their newest creations - and the world comes to buy.

2007Fullstopvolume 01
April2007
DESIGN REPORT

Roche and Novartis' hard-fought commercial struggle is being matched by an architectural rivalry that will result in the building of the tallest tower in Switzerland.

 
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