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The plough factor

— Louisville


If you’re in the market for the latest tractor or combine harvester, the National Farm Machinery Show is the place to be. Monocle goes to Kentucky to sow our seeds.

Illinois, Indiana, John Deere

Walking into the glass-clad Kentucky Exhibition Center, the smell of baked Cinnabons is overpowering and you have to fight your way through the queues for stands selling “RIBS RIBS RIBS”, pulled pork and cider doughnuts. It feels more like a county fair than an equipment exhibition but this is the 47th National Farm Machinery Show and the hall is packed with more than 300,000 corn-fed, plaid-flannel-sporting farmers, celebrating record commodity prices, high farmland value and an apparent return to big American agriculture.

Based in the outskirts…


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