Edits

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Forte dei Marmi

As resorts go, Forte dei Marmi keeps a low profile. Guests pedal between secluded villas shaded by pines and private beach clubs with perfectly raked sand.

 

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Essentials

01 Forte’s beach season runs from Easter to early October. Avoid the August crush. Family-run bathing clubs are best: book at Alaide or Capri.
02 Grab a partner and learn scopone, a local card game. 
03 Rent a bike from Cicli Maggi and blend in.
04 For gallery gazing and window shopping pedal to Pietrasanta.
05 On the way back from Pietrasanta pick up biscotti at Fortini.

Hotels

Independent and easy
Logos
153 via Mazzini
+ 39 0584 880 678
logoshotel.it

Boutique
Hotel Franceschi - Villa Mimosa
11 via G Galilei
+ 39 0584 787 114
hotelfranceschi.com

Premium
Hotel Villa Roma Imperiale
 9 via Corsica
 + 39 0584 78830
 villaromaimperiale.com



Dining

Fast breakfast
Caffetteria il Giardino
10 via IV Novembre 
+ 39 0584 81462
caffetteriailgiardino.it


Leisurely breakfast
Caffè Milano
17 viale Morin

People watching
Caffè Principe
2 via Carducci
+ 39 0584 89238

Lunch with friends
Pizzeria Orlando
80 via C Colombo
+ 39 0584 80763

Picnic supplies
Salumeria Dai Parmigiani
1 via Mazzini 
+ 39 0584 89496
daiparmigiani.com

Lunch on the beach
Bagno America
2 via Arenile 
+ 39 0584 83996
bagnoamerica.it

Dinner with friends
La Barca
3 viale Italico
+ 39 0584 89323
labarcadelforte.it

Dinner for two
Ristorante L’Orsa Maggiore
29 via Arenile
+ 39 0584 82219
ristorantelorsamaggiore.com 

Dinner by the sea
Maitò
28 via Arenile
+ 39 0584 80940
maitoforte.it

Big dinner with friends
Rosmarino
170 via Mazzini 
+ 39 0584 89429

Drinks after dinner
La Capannina di Franceschi
12 via della Repubblica
+ 39 0584 80169
lacapanninadifranceschi.it

Late drink
Alma Rosa
89 viale Morin
+ 39 0584 82503
almarosa.it

Late bite
Anacleto
19a via Olmi 

On the tiles
Seven Apples
viale Roma 108
+ 39 0584 20458
sevenapples.it

Reading

Bookshop
Libreria Giannelli
 11 via Mazzini 
 + 39 0584 82867

Basics
 Tonini Sport (swimsuits, flip-flops, etc for men, women and kids)
 15A via Carducci
 + 39 0584 784040


Shopping

Something you can’t get anywhere else
Homemade biscotti from i Fortini
10 via della Sipe (Pietrasanta)
+ 39 0584 792711
ifortini.it

Lost luggage - where to buy shirts, socks and underwear
Head to the shops in via Carducci

Something for the kids
Clothes from Zoe Mini
12 via Guiseppe Garibaldi (Pietrasanta)
+ 39 0584 70787

Something for someone you love
Embroidered loungewear from Loretta Caponi
10 viale Morin
+ 39 0584 89753
lorettacaponi.com

Something for yourself 
Clothes by Bartoli
 7 via Mazzini (Pietrasanta)
 + 39 0584 70353


Nearby sights
Boat ride to Portovenere on the Ligurian coast or a day trip to the Tuscan town of Lucca.


Two-hour tour
01
 Pay a visit to the spa of San Giuliano Terme where you can have a very relaxing underwater massage in a thermal bath.
+ 39 050 88501
bagnidipisa.com
 
02 The GAMC modern art gallery has works by Juan Mirò, Man Ray and Vassily Kandinski, as well as many leading Italian artists.
 22 Piazza Mazzini (Viareggio)
+ 39 0584 581118
gamc.it


Limousine/car

Autoservizi Mariani
Car service (to Lucca, Genoa, Pisa, to/from Milan, etc).
 8 via Antonio Pollaiuolo
+ 39 02 697101
autoservizimariani.com


Transport

Bike hire
Cicli Maggi
85 viale Morin
+ 39 0584 89529
ciclimaggi.it

Boat hire
 Easy Boat
 Club Pennone,
80 via Arenile
 + 39 0584 250053
easyboat.it


Fitness

Beach Club
Alaide
25 via Arenile 
+ 39 0584 89100

Alternative diversions
The bike paths of Forte Versilia Golf
100 via della Sipe (Pietrasanta)
+ 39 0584 881574
versiliagolf.it
 
Tennis Italia
102 via Dell’Acqua
+ 39 0584 82482