Hotels

Independent and easy
Logos
153 via Mazzini
+ 39 0584 880 678
logoshotel.it

Boutique
Hotel Franceschi - Villa Mimosa
11 via G Galilei
+ 39 0584 787 114
hotelfranceschi.com

Premium
Hotel Villa Roma Imperiale
 9 via Corsica
 + 39 0584 78830
 villaromaimperiale.com


Dining

Fast breakfast
Caffetteria il Giardino
10 via IV Novembre 
+ 39 0584 81462
caffetteriailgiardino.it

Leisurely breakfast
Caffè Milano
17 viale Morin

People watching
Caffè Principe
2 via Carducci
+ 39 0584 89238

Lunch with friends
Pizzeria Orlando
80 via C Colombo
+ 39 0584 80763

Picnic supplies
Salumeria Dai Parmigiani
1 via Mazzini 
+ 39 0584 89496
daiparmigiani.com

Lunch on the beach
Bagno America
2 via Arenile 
+ 39 0584 83996
bagnoamerica.it

Dinner with friends
La Barca
3 viale Italico
+ 39 0584 89323
labarcadelforte.it

Dinner for two
Ristorante L’Orsa Maggiore
29 via Arenile
+ 39 0584 82219
ristorantelorsamaggiore.com 

Dinner by the sea
Maitò
28 via Arenile
+ 39 0584 80940
maitoforte.it

Big dinner with friends
Rosmarino
170 via Mazzini 
+ 39 0584 89429

Drinks after dinner
La Capannina di Franceschi
12 via della Repubblica
+ 39 0584 80169
lacapanninadifranceschi.it

Late drink
Alma Rosa
89 viale Morin
+ 39 0584 82503
almarosa.it

Late bite
Anacleto
19a via Olmi 

On the tiles
Seven Apples
viale Roma 108
+ 39 0584 20458
sevenapples.it

Reading

Bookshop
Libreria Giannelli
 11 via Mazzini 
 + 39 0584 82867

Basics
 Tonini Sport (swimsuits, flip-flops, etc for men, women and kids)
 15A via Carducci
 + 39 0584 784040


Shopping

Something you can’t get anywhere else
Homemade biscotti from i Fortini
10 via della Sipe (Pietrasanta)
+ 39 0584 792711
ifortini.it

Lost luggage - where to buy shirts, socks and underwear
Head to the shops in via Carducci

Something for the kids
Clothes from Zoe Mini
12 via Guiseppe Garibaldi (Pietrasanta)
+ 39 0584 70787

Something for someone you love
Embroidered loungewear from Loretta Caponi
10 viale Morin
+ 39 0584 89753
lorettacaponi.com

Something for yourself 
Clothes by Bartoli
 7 via Mazzini (Pietrasanta)
 + 39 0584 70353

Nearby sights
Boat ride to Portovenere on the Ligurian coast or a day trip to the Tuscan town of Lucca.

Two-hour tour
01 Pay a visit to the spa of San Giuliano Terme where you can have a very relaxing underwater massage in a thermal bath.
+ 39 050 88501
bagnidipisa.com
 
02 The GAMC modern art gallery has works by Juan Mirò, Man Ray and Vassily Kandinski, as well as many leading Italian artists.
 22 Piazza Mazzini (Viareggio)
+ 39 0584 581118
gamc.it


Limousine/car

Autoservizi Mariani
Car service (to Lucca, Genoa, Pisa, to/from Milan, etc).
 8 via Antonio Pollaiuolo
+ 39 02 697101
autoservizimariani.com


Transport

Bike hire
Cicli Maggi
85 viale Morin
+ 39 0584 89529
ciclimaggi.it

Boat hire
 Easy Boat
 Club Pennone,
80 via Arenile
 + 39 0584 250053
easyboat.it


Fitness

Beach Club
Alaide
25 via Arenile 
+ 39 0584 89100

Alternative diversions
The bike paths of Forte Versilia Golf
100 via della Sipe (Pietrasanta)
+ 39 0584 881574
versiliagolf.it
 
Tennis Italia
102 via Dell’Acqua
+ 39 0584 82482