Eureka 413: reimagining the helmet for city cyclists | Monocle

The Entrepreneurs

Eureka 413: reimagining the helmet for city cyclists

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Cover art for The Entrepreneurs

25 October 2024

09 minutes

Newlane co-founder Dominic Cotton talks about creating a foldable bike helmet for urban commuters. He shares how a London bike ride sparked the idea, challenges of achieving certification and how key partnerships have propelled their growth.

25 October 2024

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