A night of style and storytelling with Breuninger

A night of style and storytelling with Breuninger

Monocle hosted Breuninger at our Seefeld HQ on Thursday night to celebrate the launch of the Stuttgart-based multi-channel department store’s latest autumn/winter campaign.

Champagne, negronis and canapes, courtesy of Swiss chef and Monocle contributor Ralph Schelling, were accompanied by speeches from our founder and chairman, Tyler Brûlé, Breuninger CEO, Holger Blecker and CBO Carsten Hendrich, as well as poetry from Anna Seidel.

Great style and good storytelling, the twin themes of Breuninger’s new campaign, were in abundance.

As the evening unfolded, conversations flowed across the Seefeld space and onto the terrace. Guests lingered late into the night, rounding off a memorable occasion that celebrated collaboration, creativity and craftsmanship.

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