The Culinary Grand Tour Market, Zürich, 6 October
An evening of conversation and cuisine
Presented by Switzerland Tourism and Monocle.
For one night only, Zürich’s Kaufleuten becomes a meeting place for Switzerland’s food culture. Presented by Switzerland Tourism and Monocle, this special evening invites guests to discover the country’s flavours through conversation and cuisine. Bringing together a curated selection of regional specialities, local producers, chefs, winemakers and artisans, it’s an opportunity to learn about – and taste – Switzerland’s vast culinary variety in one place.
The evening begins with conversation. Opening the event are Noah Bachofen and Nico Franzoni, who will share highlights from their journey exploring Switzerland’s regional food culture. Next up, a Monocle-curated panel discussion recorded for The Entrepreneurs programme turns to the ideas and individuals shaping contemporary Swiss gastronomy. Moderated by Tom Edwards and Chandra Kurt, the panel discussion will feature winemaker Anne-Claire Schott of Schott Weine, farmer and manager Georges Stähli from Stähli Produits Fermiers, president of GastroSuisse Beat Imhof, Appenzeller Alpenbitter’s CEO Pascal Löpfe and Silvio Germann, head chef managing director and co-owner of Freidorf’s Mammertsberg restaurant.
From there, the tasting experience brings to life the cuisine behind the conversation. Guests can move between market stands, meet Swiss producers and taste their way across the country’s regional dishes, drinks, cheeses and more. A ticket includes access to the full evening’s programme and tastings – a chance to experience Switzerland’s culinary diversity and the vibrant community of makers behind it. En Guete!
Meet our market partners and discover the people and products that make Switzerland’s culinary culture so distinctive:
GastroSuisse: Representing more than 20,000 members across Switzerland’s hospitality industry, GastroSuisse celebrates the art of welcoming guests. Stop by for a bespoke Swiss-inspired cocktail and discover how genuine connection sits at the heart of Swiss hospitality.
AOP-IGP: AOP and IGP are Switzerland’s official quality labels for products with a protected origin and a deep connection to local tradition. Taste a selection of these protected specialities – from Abricotine AOP apricot brandy and Valais dried beef IGP to Vacherin Fribourgeois AOP cheese – and discover the stories behind their craft.
Swiss Wine: Follow in the footsteps of Nico and Noah while discovering the wineries they visited along their tour. Taste a selection of wines from their journey and share a unique moment with Swiss winemakers.
Great Sites of Taste: From Viamala’s famous Rheinwald goat to rich Walnut Oil AOP from Morges and Vaud, plus Liechtenstein’s historic Ribelmais AOP maize flour, Great Sites of Taste puts Switzerland’s regional flavours under the spotlight. Explore a collection of unique culinary destinations where landscapes and local traditions tell the story of the country through food.
Grand Tour of Switzerland: Experience the Grand Tour of Switzerland, a 1,643km journey connecting the country’s most spectacular landscapes, cultural landmarks and culinary highlights. Discover the route, plan your next adventure and capture a photo from this iconic Swiss itinerary.
Victorinox: Founded in 1884, Victorinox has grown from a Swiss cutlery workshop into a global name synonymous with quality design and craftsmanship. Explore its premium knives through interactive demonstrations and discover the precision behind tools made for everyday life.
The Omnia and USM: Zermatt mountain lodge The Omnia and Swiss design icon USM share more than family ties: both champion individuality, timeless design and a distinctly Swiss approach to quality. Discover the flavours of their world with Lavaux sparkling wine and freshly brewed coffee from the Swiss-made Zuriga espresso machine.
Grand Hotel Belvedere: Bringing a taste of Wengen to Zurich, Grand Hotel Belvedere serves up an alpine-inspired summer menu featuring mountain porcini “shawarma” and barbecued watermelon. Pair it with the hotel’s signature homemade beer for a refreshing mountain escape in the city.
SWISS: Get a taste of SWISS’s celebrated onboard hospitality, where menus are shaped by guest chefs from acclaimed restaurants across the country. At the market, sample the airline’s famous SWISS Alpine Essence floral cocktail alongside their much-loved Schöggeli milk chocolates.
Jura & Three-Lakes: Discover the flavours of Jura & Three-Lakes with an aperitif rooted in the region’s landscape and traditions. Sample tasty rosettes of Tête de Moine AOP cheese, Neuchâtel’s oeil de perdrix rosé wine and Mega Bon Soda, artisanal drinks made locally with fresh herbs.
Vaud: Taste your way through Vaud’s varied terroirs, from alpine pastures to the vineyards of Lavaux and La Côte. Sample L’Etivaz AOP and la fleurette cheeses alongside a crisp chasselas from the region’s escargot wine collection.
Ticino: Ticino brings its southern Swiss, Italian-influenced flavours to the market with a selection of local cheeses and a new aperitif, Bliss – created by brothers from a third-generation winemaking family.
Schlattgut Ice Cream: Made on the Ledergerber family farm in Herrliberg, Schlattgut Ice Cream uses the farm’s own milk and eggs alongside all-natural ingredients. Taste a selection of small-batch ice creams and sorbets, all crafted by hand in the farm kitchen.
