Fashion
Page 156
Power dressing
High-profile security lapses have damaged Russia’s Federal Atomic Energy Agency. To fix its PR, it launched a hunt for Miss Atom. But can a beauty contest overturn an ugly reputation?
Future classics
Menswear sales are recovering from a 2005 dip. This season’s Pitti Uomo drew 21,000 buyers, with significant growth in new markets. Its fashions were similarly forward looking, pointing to future classics.
Shelf life
Each issue, we take an everyday pursuit or situation and give it the *Monocle* overhaul. This month, we stock up on some late-summer essentials to fill the shelves of our perfect pantry.
Inventory No. 6
Wooden toys for the boys, skin treats and feel the Sap rising with some Scandinavian fizz.
Travel wardrobe
With no big budget, Clemens en August kick-started its brand with whistle-stop tours across Europe. Now the company, whose name nods to its C&A pedigree, is eyeing the US market.
Selling souls
Christianity is big business in the US where retailers are using pop culture to shift godly goods: Jesus skateboarder sneakers anybody? *Monocle* visited the key show for owners of religious shops.
Taste maker
The Zegna fashion company was founded in Trivero, Piedmont in 1910. Still family-run, the firm has opened a cultural centre at the Zegna house. Anna Zegna invites us in for her foodie finale.
