Opinion / Christopher Lord
Personal histories
The art of the American political campaign book tends not to be all that artful. These titles are typically ghostwritten, loaded with aphorisms and comprise a coming-of-age tale from which we are spoon-fed the subject’s worldview. While most of them are destined for the bookshop bargain bin, they can be a good indication that a candidate intends to throw their hat into the ring for their party’s nomination for president. With the US election less than two years away, the shelves are creaking with tomes by conservatives and 2023 will see a whole lot more.
Former vice-president Mike Pence’s recently published So Help Me God, described by one reviewer as “torturous”, seeks to put as much space between him and his old boss Donald Trump as possible. At about 450 pages, it’s no stocking filler. South Carolina senator Tim Scott’s book, which came out in August, featured a tiny reference on the copyright page to his plans to launch a presidential bid, which he then went on to deny. Mike Pompeo, Trump’s secretary of state, who is also tipped to run for a nomination, has one out in the new year too, curiously titled Never Give an Inch. Florida senator Marco Rubio looks set to give the top job another go with the cheery-sounding Decades of Decadence, out next June.
The most anticipated of these books, however, is by another Floridian. Governor Ron DeSantis will set out his stall in The Courage to Be Free. Expect broadsides at vaccine mandates, “woke” Disney and the logic of lockdowns. This week, polls of Republican voters showed DeSantis with a clear lead on Trump when it comes to who the party’s base want to see in charge in the next election. That sets the stage for these two bellicose front-runners to duke it out for the nomination, which will make for great political theatre and on-air clashes. It will probably be one of those rare occasions when the on-screen version is better than the book.
Christopher Lord is Monocle’s US editor.