Adventures in Craft, Basel
Basel is full of stories of people who are dedicated to their craft and passionate about evolving it for the future. They are embracing new technologies and approaches, while staying true to their commitment to quality.

The people and places shaping Basel
This guide offers unique insight into some of those who are shaping Basel today and the chance to explore and immerse yourself in their worlds. From chefs and designers to watchmakers and architects, what unites all of these people are their mindset and the deep care that they have for what they do – something that UBS shares too.
The interactive map below includes the selection of places we’d recommend visiting throughout Art Basel.
