Fashion forward – Pitti Immagine Uomo | Monocle

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Fashion forward – Pitti Immagine Uomo

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21 June 2016

Episode 245

30 minutes


Photo: Filippo Bamberghi

Last week menswear trade show Pitti Immagine Uomo held its 90th edition in Florence. We bring you a report from the event, highlighting the burning issues and best exhibitors at one of the most prominent fixtures in the menswear calendar.

21 June 2016

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Chapter 1

6 minutes


Photo: Filippo Bamberghi

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Chapter 1

Drumohr CEO Michele Ciocca

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After four years away from the fair, the Scottish-born but now Italian-owned knitwear label has made a return. Monocle’s fashion director Daphne Hezard spoke to CEO Michele Ciocca about why it’s good to be back.

6 minutes

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Drumohr CEO Michele Ciocca

Chapter 2

4 minutes


Photo: Filippo Bamberghi

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Chapter 2

A buyer’s perspective: Bruce Pask of Bergdorf Goodman

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As the men’s fashion director at Bergdorf Goodman in New York, Bruce Pask is tasked with scoping out the season’s best finds and uncovering younger brands to watch. He spoke to Jamie Waters about what’s on his mind when visiting Pitti Uomo.

4 minutes

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A buyer’s perspective: Bruce Pask of Bergdorf Goodman

Chapter 3

8 minutes


Photo: Mariano Herrera

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Chapter 3

Pitti Immagine CEO Raffaello Napoleone

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Raffaello Napoleone tells us about this landmark edition of Pitti Uomo, the changes the industry is undergoing and the difference between organising a summer and winter trade show.

8 minutes

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Pitti Immagine CEO Raffaello Napoleone

Chapter 4

10 minutes


Photo: Bent René Synnevaag

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Chapter 4

Three brands to watch

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With most of its exhibitors recording an annual turnover of less than €5m, Pitti is a trade show that nurtures small brands. We interview three growing companies that caught our eye.

10 minutes

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Three brands to watch

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