‘Lester Beall & A New American Identity’ | Monocle

Monocle on Design

‘Lester Beall & A New American Identity’

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Cover art for Monocle on Design

16 January 2025

11 minutes


Photo: Poster House

This exhibition at Poster House in New York explores how the US graphic designer translated concepts of European modernism into art for local audiences. Curator Angelina Lippert explains the importance and techniques used in three series of Beall posters produced for the Rural Electrification Administration in the 1930s.

16 January 2025

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