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Business / Podcast

The Art of Moving Forward

In this future-facing new series, Monocle, in collaboration with Audi, delves deep into the notion of progress to learn more about the philosophies – and individuals – poised to shape design for years to come.

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Latest episode

Advancing design:

We return to Audi’s Ingolstadt HQ to learn more about the design and manufacture of its remarkable new car, the e-tron GT. We also catch up with revolutionary graphic designer Paula Scher to uncover the difference between innovation and creativity, and learn more about designing the future.

Audi e-tron GT quattro: Power consumption, combined: 19.6–18.8 kWh/100km (NEDC); 21.6–19.9 kWh/100km (WLTP)CO₂ emissions, combined: 0 g/km. Information on fuel or electricity consumption and CO2 emissions depends on the equipment and accessories of the car. Further information: www.audi.com/dat.

Latest episodes

EpisodeDateDescriptionDownloadPlay
224 Mar 2021
23 min

Advancing design: 

We return to Audi’s Ingolstadt HQ to learn more about the design and manufacture of its remarkable new car, the e-tron GT. We also catch up with revolutionary graphic designer Paula Scher to uncover the difference between innovation and creativity, and learn more about designing the future.

Audi e-tron GT quattro: Power consumption, combined: 19.6–18.8 kWh/100km (NEDC); 21.6–19.9 kWh/100km (WLTP)CO₂ emissions, combined: 0 g/km. Information on fuel or electricity consumption and CO2 emissions depends on the equipment and accessories of the car. Further information: www.audi.com/dat.

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13 Mar 2021
23 min

Improved Vision: 

We head to Audi’s HQ in Ingolstadt, Germany, to meet head of design Marc Lichte and learn about the progressive design philosophies underpinning Audi’s groundbreaking vision for the future. We also meet industrial designer Alexander Taylor, whose singular vision has revolutionised sneaker manufacture, to find out how a holistic approach will shape design in years to come.

The vehicle illustrated above is a prototype that is not available as a production model. The decal of the vehicle illustrated is currently not available either as standard or optional equipment. Information on fuel or electricity consumption and CO2 emissions depends on the equipment and accessories of the car. Further information: www.audi.com/dat.

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