Dark and stormy

Failure is an experience that no entrepreneur wants to encounter, yet one that pretty much every one will. This week we explore what happens when your luck runs out and the best ways to bounce back. Mark Jennings is the founder of Shaken Cocktails, a cocktail-subscription start-up. Shaken, however, no longer exists, having shipped their final box back in June. The company had a growing customer base, secured promising deals with spirits brands and went through a number of successful funding rounds. So what made the company go under? And what did Mark learn from the experience?