00:00 / 00:00
12 October 2022
Stefan Ytterborn is the founder of electric-motorbike manufacturer Cake. A seasoned entrepreneur who refined his skills with the creation and development of POC, a brand specialising in protective gear for adventure sports, Ytterborn has led Cake since 2016. Cake’s ground-breaking bikes delight design aficionados while offering a path towards a more sustainable future. Plus: Bob Sheard on the rise of Arc’teryx.
12 October 2022
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