Cowboy | Monocle

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Cover art for The Entrepreneurs

5 July 2023

Episode 604

28 minutes


Photo: Cowboy

Adrien Roose is co-founder and CEO of the award-winning Belgian electric cycle company that has transformed the industry with its fully automatic rider experience. Roose explains how Cowboy is reimagining urban mobility – and how that is helping to shape happier, healthier cities.

5 July 2023

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