Skip to main content
Currently being edited in London

Daily inbox intelligence from Monocle

  • Entrepreneurialism
  • Episode 764
  • 29 Jul 2026
  • 29 min

No booze, no lose: Meet the founders drinking to an alcohol-free future

Susie Lowe

Sponsored by SÜDTIROL Logo

  • The Entrepreneurs
  • Entrepreneurialism
  • Episode 764
  • 29 min

As more alcohol-free drinks hit the shelves, we meet two founders who carved their own path in the booming market. Lucy Isles talks about Sablière, an alcohol-free sparkling cuvée from Edinburgh. And: we head to Merano to meet Maria-Elisabeth Laimer, co-founder of Italy’s first handcrafted alcohol-free beer, Freedl. 

Host
  • Tom Edwards
Contributors
  • Jack Jewers
  • Laura Kramer

Monocle Cart

You currently have no items in your cart.
  • Subtotal:
  • Discount:
  • Shipping:
  • Total:
Checkout

Shipping will be calculated at checkout.

Please note: Orders to the United States may experience delays beyond the estimated-delivery window due to customs processing. Please refer to our FAQs for information on import duties and regulations.

All orders placed outside of the EU that exceed €1,000 in value require customs documentation. Please allow up to two additional business days for these orders to be dispatched.

Not ready to checkout? Continue Shopping