The Entrepreneurs

Eureka 102: Edited

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Cover art for The Entrepreneurs

15 June 2018

05 minutes

Geoff Watts and Julia Fowler moved from Australia to London in 2009 to found retail-technology company Edited. Touted as the “Bloomberg terminal for fashion”, Edited uses big data and artificial intelligence to help some of the world’s biggest fashion retailers ensure their buyers make the right decisions. Today it has more than 100 staff spread across London, New York and San Francisco.

15 June 2018

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