The Entrepreneurs

Eureka 119: Oscar Deen Eyewear

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Cover art for The Entrepreneurs

12 October 2018

08 minutes

With a shared sense of style and a desire to turn their passion for design into something tangible, Oscar Phillips and Sheriff-Deen Showobi set out to craft the ideal sunglasses. Inspired by vintage frames, they created Oscar Deen. The east London natives built their brand over three years and launched it earlier this year. Phillips works full-time at a recruitment agency, while Showobi works for an advertising agency, meaning Oscar Deen represents the ultimate side hustle.

12 October 2018

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