Eureka 178: Waterdrop | Monocle

The Entrepreneurs

Eureka 178: Waterdrop

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Cover art for The Entrepreneurs

13 December 2019

13 minutes

Martin Murray, founder and CEO of Austria’s Waterdrop, has created the ‘microdrink’: an effervescent, compact cube made of plant and fruit extracts that can be added to tap or filtered water. It’s a response to the large carbon footprint of the drinks industry, which ships glass and plastic worldwide.

13 December 2019

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