Eureka 322: The future of Brand Britain | Monocle

The Entrepreneurs

Eureka 322: The future of Brand Britain

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Cover art for The Entrepreneurs

27 January 2023

08 minutes


Photo: Louise Morris

What does Brand Britain mean today and what’s next? This week an audience of students, brand leaders, investors and other stakeholders gathered to hear from a panel including writer Ekow Eshun, Belstaff CEO Fran Millar, Rapha founder Simon Mottram and the Academic Dean of CSM Rebecca Wright. Devised and hosted by agency Fresh Britain, the event explored what the UK’s brand means for businesses operating in its slipstream.

27 January 2023

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