Eureka 401: Wallien | Monocle

The Entrepreneurs

Eureka 401: Wallien

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Cover art for The Entrepreneurs

2 August 2024

10 minutes

Madeleine Wallien, founder of Wallien, tells us about her company’s origins and its mission to reimagine women’s water sportswear through stylish designs and sustainability. She discusses the challenges of breaking into a male-dominated market, the importance of using sustainable materials and the brand’s commitment to supporting ocean conservation.

2 August 2024

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