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  • Episode 254
  • 17 Nov 2018
  • 29 min

Soft-power special

Sponsored by Hitachi-radio Logo

  • The Foreign Desk
  • Episode 254
  • 29 min

As Monocle’s annual Soft Power Survey hits newsstands, Andrew Mueller asks what countries can offer their international partners beyond trade and guns – or just the cold shoulder. Whether it’s sport, music, food, technology or a quick trip into space, soft power can (if deployed correctly) win hearts, minds and…

Host
  • Andrew Mueller

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