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Its name evokes romance and cloud-shrouded mountain peaks. But despite first impressions, Fuji Dream is not a honeymoon or matchmaking service: it is a Japanese airline. Aviation may not be an industry renowned for the poetic sensibility of its names, but Fuji Dream Airlines is no conventional carrier. In a country where it is often more expensive to fly to its southernmost islands than pop over to Bali, FDA is something of an anomaly: a low-cost regional carrier.

Fuji Dream’s HQ is located in Shizuoka, a volcanic region facing the Pacific where…



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