Made to measure
Conceived as a one-stop shop for the urban man, the Pelikamo store opened its doors in December on Zürich’s Pelikanstrasse. “We really wanted to get away from short-term fashion trends and mass production,” says co-owner Mia Zeltner (pictured with Christian Hunziker, co-founder with Sebastiaan Vadasz and Urs Wietlisbach). Handpicked pieces by Lavenham, Tellason and Pelikamo’s own brand should fit snugly, but the store’s in-house tailor fits them even better.
His and hers