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Chapter 1
Jeremy Leslie
MagCulture’s head honcho on this year’s event.
4 minutes
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Chapter 2
Dan Sandison
The editor in chief of football-culture magazine ‘Mundial’ explains why, sometimes, the match itself can get in the way.
3 minutes
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Chapter 3
Carol Montpart
‘The Plant’ creative director reveals her passion for the title – and the trick to securing A-list contributors.
4 minutes
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Chapter 4
Perrin Drumm
The founder of groundbreaking design website Eye on Design, describes how a strong online following assisted her pivot to print.
5 minutes
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Chapter 5
Emmet Smith
The creative director of ‘National Geographic’ gives us the inside story on rebranding one of the world’s best-loved publications.
6 minutes
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Chapter 6
Tom Meredith
We hear from the creative director of Elle UK, who explains the importance of reacting to an ever-more-sophisticated audience.
5 minutes
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