The way that we consume the news has changed but we still need feel-good stories
Journalism needs its ’And finally...’ moment back because despite a changing media landscape, people still crave good news.
When was the last time you saw a news report about drunk mice living in a sherry distillery? Or about a grandmother taking up paragliding in her eighties? The first is one of the stories gathered by journalist Ryan Herman in his excellent book, And Finally…, a collection of tales from the light-hearted segment that traditionally comes at the end of the news. The second was a piece I saw on a Turkish news channel a decade ago that still makes me chuckle. Funny and heartwarming reports such as these were once a staple of bulletins around the world. They recognise that even on the darkest days people can still laugh. What’s more, they’re the stories that viewers and journalists remember most vividly: when I worked in the newsroom of BBC Midlands Today in the late 2000s, a package about a skateboarding duck called Herbie was still talked about in the office. It was broadcast in 1978.
But recently, the “And finally” seems to have gone missing from our news diet, a sad by-product of continuous news cycles and the atomisation of viewing habits. But the consequences for our national psyches are no laughing matter. In serious and divisive times, these funny segments are among the few things that we can all agree on. They transcend politics and perform a vital public service, even while appearing completely frivolous. Editors should think of ways to bring them back.

Their decline can be traced to the rise of 24-hour news channels. CNN and Sky pioneered the format, while the BBC launched its rolling news service in 1997. That turned news into an open buffet, where previously it had been a tasting menu – the “And finally” was a swift end-of-meal espresso, something to sweeten the palate and aid the digestion of the heavier stuff that had gone before. Viewers tuned in to the bulletins once or twice a day but with 24-hour news we can dip in and out at will or even get sucked into an eternal and rootless doom loop.
But it’s the addictive, algorithmic stream of social media that has really rolled the end credits on the “And finally…” moment. We pick and choose the stories that we watch rather than taking in a properly curated selection – and the finale never comes. What’s more, our brains seem to have been rewired to seek out catastrophe and outrage, rather than the gentle titillation of a lighter story.
However, if they have been rewired once, they can be rewired again. News organisations are agonising over how to pull in younger viewers but perhaps they should focus instead on the tone of the content that they are serving up. Rather than repackaging single news items for the web, how about producing slick, short news packs, which place snippets from serious stories alongside something to make us smile? As Herman’s book shows, the fun stories are still there, even if technology, news cycles and a more pessimistic outlook have pushed them out. When you pick up a good magazine or newspaper you can be confident of finding this balance but our screens tend to tilt us toward the serious or the silly. Signing off on a high note is the perfect antidote to today’s relentless news cycle.
Further reading:
– Why we need to nurture children’s media literacy
– Australia wants tech giants to fund journalism – but is it too little, too late?
– An ode to silly season: regrettably, journalism has lost its high-summer lull
– ProPublica’s new pitch: Finding whistleblowers on the Washington Metro
– How can we defend journalism in an age of declining press freedoms? One Berlin-based firm has the answer
