UBS Monocle
Playing to your strengths
Morgan Yeo
Co-founder, Roger&Sons
When Morgan Yeo took over his father’s carpentry business in 2014 with his brothers Lincoln and Ryan, the trio had their work cut out. The business wasn’t fulfilling its potential so Yeo gambled on a change of tack. “We wanted to take on projects that most local carpenters would have rejected,” he says. As much of the industry focused on applying laminates over plywood structures, he saw an opportunity to create bespoke objects.
Roger&Sons has since created everything from a levitating shaving brush to a wooden playground, each afforded the same care and intention. Yeo’s creative process is built around collaboration: listening to his client’s needs and bringing their vision to life. He likes to guide his client on this journey, making something that holds deeper meaning to them.
This approach led Yeo to create The Local Tree Project, a ground-up initiative that salvages trees felled for urban development. He saw a through-line towards constructing sustainably: utilising these discarded timbers for his projects would mitigate an industry-wide reliance on wood imports. Today, 80 per cent of Roger&Sons’ work involves wood from Singapore including Tembusu and African mahogany.
A decade on, the family business is in a vastly different shape but the Yeo brothers have remained faithful to their core mission. “My dad instilled in us a belief to be a better carpenter every single day,” says Yeo. “We’re continually pushing our craft forward and making everything with love.” A difference that hasn’t gone unnoticed among their clients.
Roger&Sons’ creations are found across Singapore, including tables in The Macallan House and furniture at Italian restaurant Fico. Visit the showroom and workshop at 115 King George’s Avenue, Singapore 208561.
rogerandsons.sg
