Cold call
Sunshine might be an easy sell but this week an urban conference is exploring how to make winter a winning proposition. Edmonton is holding the Winter Cities Shake-Up congress, a three-day affair that examines urbanism, business and wellbeing in frosty climes. With an average February temperature of minus 8 degrees Celsius, the city is using the conference to champion the idea that frigid weather need not make a city unlivable. The event will see representatives and guest speakers from similarly chilly cities – including Sapporo, Stockholm and Tromso – talk about everything from improving winter transport to how cities can encourage cycling and running in sub-zero temperatures.