Media
Recipe for success
Food is a source of endless fascination for many and for Aussie-born cookery writer Hetty McKinnon it was also a way of forging links with her Chinese heritage. After stints in London and Sydney, and a successful self-published cookbook that was latterly nabbed by a large publisher, McKinnon moved to New York in 2015 with an appetite for another food-focused print venture which launches this month: Peddler magazine. “When we think about the food that means the most to us, it’s not the poke bowl from that hip Japanese restaurant we think about,” says McKinnon. “It’s a home-style dish your mum or dad or grandpa or aunt made.” And it’s this fad-eschewing wisdom that bubbles through the debut issue. Expect recipes (vegetarian without being earnest or meagre), spare design, subtlety and the right amount of sentimentality. It’s a thoughtful and personal coda to the glut of culinary publishing about famous chefs and faddy restaurant openings.