THE FASTER LANE / TYLER BRÛLÉ
Fair cop
You know that you’re having a happy get-together when the police show up – not just one van but two, I might add – and stride confidently towards the source of the merriment, adjusting eyewear, mics, earpieces and other essential contraptions of law enforcement. The setting was Midori House in London: it was our little summer market with 150 or so people gathered in our courtyard, shopping and enjoying G&Ts. It was some time just after 20.00 and things were supposed to be winding down. The taller, more beardy of the two (very, very tall) officers took the lead and politely asked what was going on in the courtyard beyond. Without skipping a beat, my colleague Hannah replied, “It’s our summer market.”
“Aha,” replied the officer. “Would you mind if we take a look inside as we’ve had some complaints about this being a ‘live music event’.”
“Of course,” replied Hannah, signalling them to pass through the archway.
I was observing this in earshot, half waving off some guests, half ready to break for the border in case we had broken some key corona laws. About 10 seconds later the police reappeared, smiling, tipping their hats to Hannah and saying their thanks. “Looks like a lovely evening and a nice crowd. No live music here it seems,” said the lead officer. “It certainly beats showing up and having bottles thrown at you.” I felt for him and wanted to offer him and all his crew in their vans a round of drinks but they had another incident to get to and, besides, our little gathering was drawing to a close and it was time to head to dinner. (In another edition we can spend some time on the bad rap that law enforcers have been receiving lately and how too many people have forgotten that the police are also essential workers and save lives.)
As I said farewell to a few regulars from the neighbourhood a pair of gents leaned in to say thanks for the evening and to share a little story. “You’re going to like this one,” said the funkier of the pair – good eyewear, a kind of indigo tunic and trousers with huge turn-ups. In the background his friend was shaking his head and warning me otherwise. “So we’re in Abuja airport and I’m going through security. I put my suitcase on the conveyor and then my beloved Monocle tote. I go through the x-ray and I’m waiting for everything to come through. First the suitcase – but where’s the tote? I freak out. Then I spin around and what do I see? The little Monocle ‘M’ peeking out between two guys trying to conceal it. I go after them, grab the bag and off they go into the crowd. Can you imagine?”
“Excellent story and the power of good branding, right?” I suggest.
“I wanted you to know because if it wasn’t for that little ‘M’ I wouldn’t be here tonight. I’d still be in bloody Abuja airport!”
The chaps strode off in the direction of Baker Street and I made my way back for a little refill and to collect some of my crew. With the sun dipping, the music gently playing in the background and much laughter, all seemed back to normal in our little stretch of London – almost five months since I’d last passed through our archway. We were back in our groove. It was amazing to see colleagues and customers and now it’s time to take things up a gear. Thank you!