Opinion / Gabriel Leigh
Hope springs eternal
It might not feel like it yet but there could soon be a whiff of optimism in the air when it comes to travel. As vaccine vials arrive at logistics centres around the world, many locked-down would-be voyagers are projecting new hopes onto this year. I expect to see a flood of impatient travellers heading out into the world as soon as restrictions begin to lift and infections (hopefully) wane. But just what might that look like?
During the course of last year many people planned ambitious trips for the future – making up for lost time and getting away properly. When the time comes, that will also mean spending more money. One less-discussed aspect of the pandemic is that among those who were able to keep their jobs (or those on paid furlough), lockdowns and border restrictions have left some bank accounts looking quite a bit healthier than usual. For the well-off, some of that extra cash will go towards upgrading their next sojourn. Add in lingering fears of infection in an only part-vaccinated world and many will be happy to rent properties in remote places, plump for more spacious seats or even make the jump to flying private. High-end, small-scale operators, such as Antarctic cruise firms, are reporting very good advanced bookings a year out.
Some people also seem to be seeking meaning and a grander purpose in their trips. Speciality tour providers such as Black Tomato are promoting new travel packages with this in mind – from swimming with whales in Iceland to riding a slow riverboat down the Nile. They call these “big trips with stories at their heart”. People will also be looking to visit family as well as take the whole gang on the road, the potential pitfalls of sprawling family reunions in a foreign city notwithstanding.
Should this all come to fruition, I wonder whether airlines and other travel providers will be able to cope. Fleets have been parked, staff have been furloughed and terminals shuttered. If demand comes back in a rush, it might be difficult for airlines to offer the capacity needed. We shall see. In any case, 2021 will keep everyone in the travel industry on their toes.