Words with... / Tosin Oshinowo, Nigeria
Shared vision
Tosin Oshinowo founded her Lagos-based design practice, cmDesign Atelier, in 2012. Now she is one of the leading architects in West Africa, has worked as co-curator of the Lagos Biennial and will oversee the Sharjah Architecture Triennial later this year. The Nigerian designer will also be joining Monocle’s Quality of Life Conference in Munich this week, an event that will be broadcast on Monocle Radio this Friday. Here, Oshinowo speaks about the importance of keeping the customer at the heart of any project.
What are some of the principles that define your work?
First, I consider the experience of the project’s end user. When you curate your spaces by thinking about what someone will feel inside of them, you end up creating beautiful architecture with an aura. The user might not understand why they feel calm and comfortable but it’s because you have made intentional choices. I feel fortunate to have worked across projects with different cost implications, such as a waterfront home in Lagos for a wealthy family and a village for those displaced by Boko Haram. Thinking about the end user at both extremes is very powerful.
How does your approach to architecture compare with designing furniture for your brand, Ilé Ilà?
There’s the immediate gratification of having a finished product with furniture design. At Ilé Ilà we work with local fabrics and clients who are very involved in the whole process, particularly as Nigeria hasn’t had much advancement by way of industrialisation and upholstery. Using these materials means that we have an interesting relationship with the consumer as they can better customise the product to suit their vision. As an architect and a designer, it’s like using the two different sides of my brain. Ilé Ilà chairs, for example, come in striking colours but the build itself is more neutral. I really enjoy letting the end user take on their own meaning. I’m working with the best of both worlds.
As a curator, you work closely with a host of different designers. What do you want other architects to take away from your work?
Many solutions to real-world problems are technology-based but there was a time when we were living in harmony with the natural world. Architecture and design are opportunities to push for optimism. People used to try to balance their work with the environment and we need to bring this back. It’s about having a consciousness of scarcity. I trained with the illusion of surplus [and thought it was necessary] to create beautiful architecture. But you can find good design anywhere. You don’t need to have an abundance of materials and objects.
For more from Tosin Oshinowo, tune in to Monocle Radio this Friday, where the architect will broadcast live from Monocle’s Quality of Life Conference in Munich.