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Hunza G
UK 

London-based swimwear label Hunza G has found success thanks to its elegant cuts and signature crinkle fabric, which is stretchy enough to fit any body shape and to see you through a lifetime of summer dips. Now the brand is expanding beyond its popular swimsuits for the first time with the Weekend capsule collection, a line of laid-back shirt-and-shorts sets. They come in blue striped cotton, as well as black-and-white linen and work both on the beach and as loungewear.

As the brand celebrates its 40th anniversary, its aim is to add even more to its offering. “The shirting capsule is just the beginning,” says creative director Georgiana Huddard.
hunzag.com


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Kloke
Australia

Based in Melbourne, Kloke is a contemporary fashion label co-founded by partners in life and business, Amy Gallagher and Adam Coombes. Its spring/summer 2024 collection features eye-catching embroidered caps and lightweight seersucker shirts. We have our eye on this khaki number (pictured): it’s a smarter alternative to the classic T-shirt and highlights Gallagher and Coombes’ flair for breathable, warm weather-appropriate fabrics and loose silhouettes – ideal for long, sunny days at the beach.
kloke.com.au


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Vilebrequin + Inès de la Fressange
France

Sitting on a light-filled patio in central Paris, Inès de la Fressange muses on what makes the perfect swimwear. “I just want to feel good in my skin and be able to wear my swimsuit in different kinds of circumstances,” she says. 

The 66-year-old former model created the versatile designs she had been searching for by joining forces with Vilebrequin, a label based in St Tropez known for its colourful swimming trunks for men. In 2013 it added women’s resort wear to its offer. The collection includes striped Balinese trousers and foldable sun hats – the kinds of items that De la Fressange would pack for a weekend at the beach. The collection also happens to be in the colours of the French flag – a nod to the Olympics. “The idea was to celebrate France and chic à la française,” says Roland Herlory, CEO of Vilebrequin. “Working with Inès seemed like a perfect fit.”
vilebrequin.com


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Acqua di Parma
Italy

Acqua di Parma has unveiled Chapeau, candles-cum-design objects shaped, as the name suggests, like a hat. Dorothée Meilichzon, founder of Paris-based design agency Chzon, worked on the witty new design, which consists of two ceramic candle holders, both of which feature the label’s signature Luce di Colonia scent. Its citrus and floral notes instantly evoke the smell of summer.
acquadiparma.com


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Get onboard
Global 

Boat shoes were invented in 1935 after businessman Paul Sperry fell off his sailing boat. After observing his cocker spaniel’s foot pads, he created the famous non-slip Sperry Top-Siders, featuring incised rubber soles that mimicked his dog’s paws. Since then, his lightweight, preppy designs have become the shoe of choice for everyone from US presidents to sailing enthusiasts around the world. Sperry’s shoes were always rooted in function and comfort – he never wanted to ignite a fashion trend. Still, boat shoes are now the most in-demand style of the summer, with brands such as Miu Miu designing their own (pictured above). 

Boat shoes add the right amount of pep to summer looks, especially when paired with crisp cotton shorts for men or elegant midi skirts for women. We recommend reacquainting yourself with this wardrobe classic with Sebago’s Portland design in navy or a John Lobb pair in yellow (both pictured).
sebago.co.uk; miumiu.com; johnlobb.com


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Valextra
Italy

To toast the Paris Olympic Games, Italian leather-goods specialist Valextra has created a capsule collection of limited-edition bag charms, inspired by the sports that will compete this summer. Think tennis balls, basketballs, golf balls and volleyballs transformed into 3D charms with long leather straps that can be added to keyrings or the handles of your favourite day bag. They look particularly good hanging from Valextra’s denim and raffia striped totes – a chic, playful way to channel your love of sport.
valextra.com


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Hereu
Spain

Hereu’s new collection of leather coin purses, which come in the shape of fruit, was designed to channel the sunny spirit of the Mediterranean – and add humour to any summer outfit. The purses are made using a soft, grainy calf leather in artisanal factories across Spain in line with the label’s commitment to offer limited editions of handcrafted products and support family-owned workshops.
hereustudio.com


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Jean-Marc Pontroué
CEO, Panerai, Italy & Switzerland

Swiss-Italian watchmaker Panerai is one of the younger players in a watch market dominated by storied Swiss firms. But rather than trying to play catch-up, CEO Jean-Marc Pontroué has been focusing on carving out Panerai’s niche in the world of sailing watches and all things adventure. The label has a history of supplying the Italian Royal Navy and is best known for styles such as the water-resistant Submersible, created in partnership with Luna Rossa, the sailing team under the Prada Group. But among dedicated watch collectors, it’s known for giving its most loyal customers access to money-can’t-buy-adventures, from sailing with the Luna Rossa Prada Pirelli team to rigorous military training. Here he tells us about the power of the in-person experience.

What sets Panerai apart?
Panerai only started in 1987 and took off in the early 2000s. But this is a brand based on a community of dedicated collectors who watched Panerai grow; that’s its beauty. It’s Italian, it’s masculine and it has a strong technical component. 

What are you focusing on this year?
We have one clear message and that’s our partnership with Luna Rossa and the 37th America’s Cup in Barcelona. It’s a natural playground for Panerai. 

What is your strategy when it comes to bricks-and-mortar retail?
I believe in the power of physical retail but it has to be experiential. When people come into one of our shops, they get to learn about our story and enjoy a slice of Italy. We also make sure to follow our customers wherever they go: we built a shop aboard the [cruise ship] MSC Luxury Explora and we were one of the first watch brands to open in Saudi Arabia and in summer locations such as Capri and Santorini. We love the element of surprise.
panerai.com 

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