Power walk
Laurence Kemball-Cook is the CEO and founder of UK business Pavegen, a company that has created a pavement tile that harvests kinetic energy – from people walking on it – to generate electricity. Now while this may sound like a nice gimmick, perhaps useful for a company hoping to wrap itself in PR-able green tech, he insists he’s on the cusp of going mainstream. Initially each of the tiles cost thousands of euros to produce but today retail for less than €360 – and prices are set to halve again. Kemball-Cook says he is close to competing on price with traditional floors used in, say, train stations. “The main thing for us is the built environment and getting ready for scale,” he says. His roster of forthcoming projects include working with Transport for London and large-scale retailers, as well as installing a project in Washington. And what happens to the power? It’s used to run everything from street lighting to wayfinding schemes. (For more on pavements listen to the latest episode of The Urbanist.)