Opinion / Genevieve Bates
Ready for their close-up
While many in the fashion industry are bemoaning the migration of this week’s Paris Haute Couture shows to digital formats, connoisseurs of couture should look to Dutch designer Iris van Herpen’s autumn/winter 2020 video, which actually offers a superior view of her artistry than would be granted at a catwalk parade. Why? Because the shows often felt like the drawn-out curtain call of a Broadway musical – without much opportunity to see the detail of the clothes themselves. This season’s video productions correct that.
I was lucky enough to examine a decade’s worth of Van Herpen’s complex pieces up close at the Royal Ontario Museum’s 2018 retrospective of her work. Even a front-row seat at a catwalk show wouldn’t do justice to the intricacy of these “dresses” made of 3D-printed acrylic skeletons or finely woven metal gauze crafted to look like a puff of smoke. The single piece shown in Van Herpen’s new video, meanwhile – a floaty dress with a hand-stitched structure of roots made from black laser-cut branches of satin – is shown from every angle on Game of Thrones actor and fellow Amsterdam resident Carice van Houten. She’s a fitting muse for the designer who, after operating close to home in recent months, wanted to pay homage to her Dutch roots.
Of course, not every designer’s work stands up to the degree of close scrutiny that Van Herpen’s creations merit and those houses whose shows serve as marketing tools for their more lucrative fragrance and accessories lines will feel the loss of the chance to create a spectacle. But designers are adapting: Balmain’s Olivier Rousteing hosted a social-media presentation from a barge on the Seine. Although the sound cut out after two minutes and the barge moved too fast for pedestrians on the riverbank to keep up, at least it created a buzz – which is surely the function of any runway show.