Opinion / Chiara Rimella
Once more into the fray
Remakes always remind me of 1960s Italian versions of American songs that allowed audiences to sing along to the chorus – that’s how “I’m a Believer” became “Sono Bugiarda”. Though it might feel like a passé quirk of the entertainment industry, television remakes are still very much a thing. Yesterday an English-language version of hit French series Call My Agent! debuted on Amazon Prime.
The idea is to bring this comedy-drama about a French acting agency to a wider, Anglophone market, though given that the original ran successfully on Netflix after its debut on France 2, it’s hard to imagine that anyone who was interested in watching didn’t get a chance. The new series, titled Ten Percent (a literal translation of the original French title Dix Pour Cent), is set in London and roughly follows the same plot. As a fan of the original, I can confirm with some relief that the remake isn’t total butchery. But it’s hard to say that it’s more than just fine.
The problem is that it inevitably focuses on the agency side of the story, rather than the Frenchness of it. Dix Pour Cent is glorious because it provides a peek into the Parisian creative sector that seems both realistic and bewitching. It’s hard to muster the same enthusiasm for the sight of agents having a smoothie at a sandwich chain instead of a local brasserie.
Above all, the need for remakes seems odd at a time when streaming giants have finally discovered that dramas made outside of Hollywood and Pinewood Studios can have global appeal. The agents in Ten Percent would do well to hook their clients up with syndication deals. There’s a real fortune to be made in those.