Not all of the world’s most important diplomatic developments will be taking place in the Swiss Alps at the World Economic Forum in Davos. Something big has been unfolding in China’s cinemas too. For the first time since 2019, new films by US mega-production company Marvel Studios, which is owned by Disney, will be allowed to be shown across the country. Black Panther: Wakanda Forever and Ant Man and the Wasp: Quantumania will debut on Chinese screens in February.
Comments by director Chloé Zhao, who had previously spoken out about her home country’s propaganda machine, were understood to be the reason for China’s censorship of her Marvel film Eternals last year. Beijing never explicitly stated why it had banned other Marvel titles, though some speculated that the decision was related to Disney’s refusal to edit out same-sex love scenes from some of its features and a desire to protect China’s domestic film industry. What is certain is that the ban coincided with a period of tense relations between the US and China, and had significant consequences. It is estimated that the forced intermission cost Disney hundreds of millions of dollars.
Hollywood productions are so ubiquitous that sometimes we forget to think of them as emissaries of US soft power. But as the world becomes ever hungrier for Asian film and TV – Chinese sci-fi blockbuster The Wandering Earth 2 is being readied for its international release and Netflix has just announced its biggest-ever South Korean slate – this is a big win for brand California.
All of this is happening at a time when China is softening its stance on everything from its coronavirus policy to private enterprise, so it’s not a stretch to wonder whether it could be a sign of more openness to come. The world is waiting with bated breath for Joe Biden and Xi Jinping to give details of a sequel to their November meeting. Will the next instalment feel more like a “Part Two: The Return” or “The Revenge”?
Chiara Rimella is Monocle’s executive editor and covers culture, entertainment and media for the magazine.